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Doodles & Tidbits
Have you ever wanted to hire a designer to create a logo or a label but you're not sure where to start? You know you need someone who can create a design for you because you can't do it yourself. But, you wonder, do I need to have an idea in mind first? Should I find samples of designs that I like? Do I need to have a Pinterest page to show someone what to make?
Usually your designer will select Pantone colors for your packaging or for your brand identity. What are Pantone colors and why do we use them? Should you own your own guide book? How do we use them for our websites?
Does your packaging design matter? We had lots of drink options in the store to choose from, but it’s the clever packaging and the experience that it creates that sold us.
When is it time to rethink your mission statement? Have your values - and your company's values changed since the beginning of the pandemic? Maybe now is a good time to dig down deep and figure out what you truly stand for.
I’m obsessed with coffee and maybe you are too. My journey to the perfect coffee at home.